The blog explains that the first interaction that a consumers has while visiting a page is the company's storefront design. "It can create trust, enhance the shopping experience, and increase sales based on fluid interaction." Eyemagine has created a list of 7 design trends that may help improve engagement on an ecommerce business for new and returning customers.
1. Large "hero" images
2. Minimalism
3. Animations
4. Stand Alone Typography
5. Grid Navigation
6. Long Scrolling Sites
7. Responsive Web Design
To view further detailed information, please visit the link provided below. I personally think that this is a one person job or a team that specifically focusses on researching these trends in order to stay on top of it all. This type of job requires the study of analytics and extensive quantitative research.
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